I offer a hybrid coaching-consulting-copywriting model to pull the ideas from your massive, mental tornado... and deliver real words that trigger connection and drive action from targets in your market! 

 I am a high energy entrepreneur and crafty writer with a passion for social psychology, human performance and brand culture development.

With over 15 years of military leadership and mentorship, I learned firsthand the power of clear, direct messaging and how this drives the core of your personal brand.

While serving, I've transformed men and women from fools into warriors - once they became aligned with a mission, saw themselves in the vision, and we all believed in the same message.

There is an indescribable power in words.

Now, I help entrepreneurs wield this power and move masses by aligning their people to a shared vision - all with an authentic brand fueled by persuasive language.

Together we can launch a unique brand identity for your business, then leverage the science of human behavior and psychology to shape an addictive culture around it that draws in a passionate audience like a magnet.

"I feel so confident with
my brand story now.
It really shows through in our creation. I felt emotional reading my own story"

 "Tori!!! Day 2 was better than I ever imagined. I have been stuck for so long and I feel like I'm finally moving."